Ad Broker: Persons between Advertisers and Website Owners are Ad Brokers. An Ad Broker Sells Ads to Website Providers.

Above the Page: Section of Page on top of the Pages which are is easily visible without any Scrolling.

Ad Inventory: Number of Page Views by a user Site Available for Advertising.

Ad Sense: An ad serving program using which website owners can enroll text, image and video advertisements on their websites.

Ad words: Best online PPC advertising program offered by Google. Google Ad words serves CPC and CPM ads across it's search and content based advertising networks..

Affiliate: Affiliate sets up a Business between Manufacturers and Customers. Affiliates are not the Wholesalers.

Affiliate Program: Website Owners Sell the Products on their websites using Affiliate Programs.

Agent Name Delivery: Based upon the User Agent String a Browser or a Spider Delivers a Custom Page.

Algorithm: Mathematical Programming System used in determining which pages has to display in Search Results.

AltaVista: Successful Largest Search Engine.

Anchor Text: The Clickable or Visible Text in an Hyperlink called Anchor Text.

AOL: American Online Search Engine. This search engine displays Google websites.

Apache Web Server: Apache an Open Source Project and Leading Web Server on Internet for free.

Architect Spider: Excite Search Engine Runs a Spider for ret reviewing Pages from Websites included in its own indexing Database is "Architect Spider".

Ask Jeeves: Famous Search Engine run by "www.aj.com".

ASP: Active Server Pages (ASP) is a Server side Scripting language helps to Create and Run Dynamic interactive web server application. ASP combines HTML Pages, Command Scripts and COM components and creates Interactive Web Pages.

Authority site: A Measure of Quality of Websites. Link Exchange with this websites improves our website Page Rank.